AI Marketing Resources

Advanced Prompting for Marketers

Learn the PTCF framework that produces perfect AI outputs on the first attempt. This workshop walks you through a simple four-step method (Persona, Task, Context, Format) that you can customize for any marketing need. By the end, you'll stop iterating on mediocre AI responses and start getting usable, professional content in a single prompt.

How to Do Market Research with AI

A strategic framework for using AI to power every stage of market research. From competitive intelligence gathering to audience insight extraction, this workshop shows you how to get research-grade outputs from AI tools. You'll learn practical techniques for analyzing competitors, uncovering audience pain points, and synthesizing findings into actionable briefs.

Creating an AI Content Library

Build a systematic content operation powered by AI that produces consistent, on-brand outputs at scale. This workshop covers how to create reusable templates, establish brand voice guidelines for AI, organize your prompt library, and set up workflows that let your team produce more content without sacrificing quality or brand consistency.

The 2025 State of AI in Marketing Report

The most comprehensive peer-reviewed study on AI in marketing, spanning 10 chapters with 5 industry predictions and detailed action plans. Based on original research across hundreds of marketing organizations, this report maps where the industry actually is, not where vendors claim it is, and gives you a clear-eyed view of what's working, what's not, and what's next.

AI Marketing ROI: The Playbook

The practical guide to proving AI's impact on revenue. This playbook gives you measurement frameworks, attribution models, and executive reporting templates that translate AI initiatives into the business metrics your leadership team cares about. Stop struggling to justify AI investment and start showing concrete ROI with frameworks built for marketing leaders.

A Manifesto for the AI-Powered Future of Marketing

A strategic vision document for senior marketers navigating the AI era. This manifesto lays out the career insurance principles that will separate the leaders from the left-behind: how to think about AI strategically, where to invest your learning time, and how to position yourself as the marketing leader who drives AI transformation rather than being disrupted by it.

Tech Literacy for CMOs

The technical foundations every marketing leader needs, without a single line of code. This interactive guide builds your understanding of how AI models work, what APIs and integrations actually do, how data flows through your marketing stack, and why it matters for the decisions you make every day. Strategic understanding, not technical training.

AI Marketing Prompt Generator

Stop wrestling with ChatGPT. Select your marketing task, choose a channel, and get an expert-level prompt instantly. Whether you need email campaigns, social media copy, SEO content, brand strategy frameworks, or performance marketing briefs, the generator builds precise, context-rich prompts that produce professional outputs on the first try.

Prompt Library

A searchable collection of 113 battle-tested marketing prompts, organized by category, complexity level, and use case. Each prompt has been refined through real-world testing across multiple AI models. Filter by discipline, copy with one click, and paste directly into ChatGPT, Claude, or any AI tool to get reliable, professional results without the guesswork.

AI Audience Scout

Enter your website URL and get 10 strategic insights you won't find in Google Analytics. Audience Scout identifies hidden audience segments your competitors are missing, reveals untapped marketing channels with high potential, and surfaces growth opportunities specific to your brand. Think of it as an AI-powered strategist that audits your market positioning in minutes.

Content Repurposer

Connect your blog's RSS feed and watch it transform every new post into platform-specific social content automatically. The repurposer adapts your long-form content into LinkedIn posts, X threads, Instagram captions, and newsletter snippets, each tailored to the platform's tone and format. One blog post becomes a week's worth of distribution without manual rewriting.

AI Marketing Readiness Assessment

Find out exactly where your marketing team stands on AI adoption. This assessment scores your organization across five dimensions: strategy, skills, tools, processes, and culture. You get a personalized readiness score, a breakdown of strengths and gaps, and a prioritized action plan so you know what to tackle first and where the quickest wins are.

AI Vendor Scorecard

Cut through the noise of 60+ AI marketing vendors with objective, comparable scores. Each vendor is evaluated on features, pricing, ease of integration, customer reviews, and AI capability depth. Use the scorecard to shortlist tools for your stack, build RFP comparison tables, or validate a vendor choice with your team before committing budget.

Monthly AI Marketing Trend Reports

Every month, a 3,000 to 5,000 word intelligence report on the developments that matter for marketing leaders. Each issue combines primary research, vendor analysis, strategic frameworks, and forward-looking predictions so you can brief your team, inform your roadmap, and stay ahead of shifts before they become mainstream. No fluff, no hype, just actionable strategic intelligence.

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